For Kitchen Nightmares that’s true, but Hell’s Kitchen is another story altogether for his persona.

And I’m sure inevitably, the site will become harder to run as more and more companies enter the shit list. Over time - features will be cut to save effort. List entry will be out sourced. The company itself, of course, will not see the irony. Finally - a new website emerges to track the enshittification of enshittification tracking websites. And the prophecy continues.

Seems like they know exactly what they’re doing